Male and female shopping strategies show evolution at work in the mall
Wednesday, December 2, 2009 - 18:14
in Psychology & Sociology
Male and female shopping styles are in our genes---and we can look to evolution for the reason. Daniel Kruger, research faculty at the University of Michigan School of Public Health, says it's perfectly natural that men often can't distinguish a sage sock from a beige sock or that sometimes women can't tell if the shoe department is due north or west from the escalator.