Tobacco industry appears to have evaded FDA ban on 'light' cigarette descriptors
Wednesday, March 13, 2013 - 18:43
in Mathematics & Economics
New research shows one year after the U.S. government passed a law banning such descriptors as "light," "mild," and "low" on cigarette packages, smokers can identify their brands because of color-coding that tobacco companies added to "light" packs after the ban. These findings suggest the companies have been able to evade the ban on misleading wording and still convey false and deceptive message that lights are safer than "regular" cigarettes.