Killing Average: Can Researchers Find the Most Effective Treatment for Everyone ?
Tuesday, July 12, 2011 - 16:30
in Health & Medicine
Would you buy a product that promised that 60 percent of the time it works every time? Maybe for caricature news anchors like Ron Burgundy , there is no question that a method (exotic cologne) with this type of track record (for attracting women) would be a good investment. But what if that rate was found to be true for a surgery that cost tens of thousands of dollars and might save your life--with a small risk of serious complications? Or a relatively cheap allergy medication that was prone to causing headaches? [More]