Use Manga For Social Engineering

Tuesday, February 11, 2014 - 13:30 in Psychology & Sociology

Many people in their school years like Manga comics. They predate the American kind by about 150 years, are generally more complex and even older American adults got an introduction to it in cartoon versions of "Astro Boy." In recent decades, they have grown in popularity so it was only a matter of time before someone came up with the idea of social engineering using them. A recent pilot program in Brooklyn used minority students and found that exposure to Manga promoting fruit intake significantly improved healthy snack selection. Conclusion: we can solve obesity by using a Transportation-Imagery Model read more

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