‘Poverty alleviation’ and ‘needy?’ Why words can do more harm than good when offering help, Stanford study finds

Thursday, June 25, 2020 - 12:50 in Mathematics & Economics

Nonprofits often pull at donors’ heartstrings by casting aid recipients as “poor,” “needy” or “vulnerable.” But new Stanford research shows how such demeaning language can undermine their goal to help others. In a newly published paper, a team of Stanford psychologists provides evidence that words have an impact on the beneficiaries of financial support. In […]

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