Clever Packaging: Essential Medicine Rides Coke's Distribution Into Remote Villages
Saturday, May 18, 2013 - 06:00
in Mathematics & Economics
Simon Berry is piggybacking on Coca-Cola’s distribution system to bring life-saving medicine to the places that need it most. You can buy a Coke pretty much anywhere on Earth. Thanks to a vast network of local suppliers, Coca-Cola has almost completely solved distributio …