Is free Wi-Fi a good deal for coffee shops?
Wednesday, September 30, 2009 - 12:29
in Mathematics & Economics
Free Wi-Fi has turned coffee shops into de facto work spaces. That's good for a region full of digital nomads armed with laptops who want to escape the isolation of working alone. But it's been a mixed blessing for coffee shop owners, who have found the economics of free Wi-Fi a complex brew. While many coffee shops have embraced this increasingly mobile workforce by rolling out extras like power strips, others have sought to subtly discourage or limit freeloaders who can be a drain on the bottom line.