New 'consumer-intelligence' technology will compile detailed profiles
Wednesday, October 14, 2009 - 18:07
in Mathematics & Economics
Buying Huggies at Target the other evening -- size N, for newborn -- I noticed that the back of the receipt was printed with a coupon for infant formula. Cash registers are so clever these days. Target, I've been told, is among a small number of big retailers that have invested millions of dollars to develop technology internally that tries to understand their customers' needs. But most big companies are still pretty clueless.