Shopping study: Do free samples really make you buy products?
Monday, December 14, 2009 - 17:07
in Mathematics & Economics
(PhysOrg.com) -- As you do your holiday shopping this year, you'll probably encounter plenty of free sample stands at the big warehouse stores and grocery stores. Common sense might tell you that eating a bunch of samples would make you feel full and disinterested in buying the products. However, surprising research proves the samples not only make you want the sampled products more, but they also make you want all kinds of other rewarding items -- from spa visits to luxury trips.