New study aims to assess how we perceive risks

Wednesday, April 6, 2011 - 13:30 in Psychology & Sociology

Do you know how risky scuba diving is compared to riding a motorbike? When choosing between a fairly safe option and a slightly riskier one, which do you take? A new study, launched last night on the BBC's Bang Goes the Theory, aims to be the biggest study of risk perception ever undertaken.

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