The truth about advertising junk food to children: It works

(Medical Xpress) -- Children exposed to advertisements for high-calorie and nutrient-poor foods consume more unhealthy foods overall, regardless of the specific product and brand being marketed, finds a new study from the Rudd Center for Food Policy & Obesity at Yale University. The study, published in Economics and Human Biology, shows a relationship between children's exposure to food advertising on television and the consumption of unhealthy food, particularly sugar-sweetened beverages and fast food.

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