Study finds local temperature influences belief in global warming
A study by Columbia Business School Professor Eric Johnson, co-director of the Center for Decision Sciences at Columbia Business School, Ye Li, a postdoctoral researcher at the Center for Decision Sciences, and Lisa Zaval, a Columbia graduate student in psychology, found that those who thought the current day was warmer than usual were more likely to believe in and feel concern about global warming than those who thought the day was unusually cold. The study, recently featured in Psychological Science, explains why public belief in global warming can fluctuate, since people can base their thinking off of the day's temperature. The researchers behind this study are also affiliated with Columbia University's Center for Research on Environmental Decisions, CRED.