Online local news does not replace traditional newsroom sources, study shows

Thursday, June 16, 2011 - 10:30 in Mathematics & Economics

For those who hoped that online local news sources could take over for shrinking newspaper organizations, the prognosis is grim. According to a new study authored by George Washington University Professor Matthew Hindman and released today by the Federal Communications Commission (FCC), online local news is not only failing to fill the gaps once filled by traditional newsrooms, but the report’s data negate the popular assumption that the Internet has expanded the amount of news covered by local online news sources. The study “Less of the Same: The Lack of Local News on the Internet” used data from comScore, an Internet marketing research company, on Web traffic within the 100 largest U.S. broadcast markets.

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