Study uses grins and frowns to predict online game hits
Monday, February 11, 2013 - 05:30
in Psychology & Sociology
(Phys.org)—Up to now, game publishers have sought to find out if they have the Next Hot Game in the wings through interviews with focus-group gamers. However, researchers in Taiwan believe they have a better way, and they reported their findings at IEEE/ACM NetGames in November last year. Their study, "Forecasting Online Game Addictiveness," is inspired by the fact that game developers and publishers could use a better guide than focus group interviews and hunches, given the numbers of games that never achieve wild success.