Looking for a stock tip? Follow insiders at firms that spend on advertising

Thursday, March 14, 2013 - 08:31 in Psychology & Sociology

(Phys.org)—It's a popular and successful strategy for many investors: Follow the trades made by corporate insiders, those high-level officials who often have informational advantages about their company. But two University of Kansas researchers suggest an even more precise version of that strategy: Follow the trades made by insiders specifically at companies engaged in advertising.

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