Good risk communication, safer food
Tuesday, February 11, 2014 - 08:31
in Mathematics & Economics
Food scare make authorities uneasy. In previous cases, national food safety agencies have not always known how to react, making the public wary. For example, in 2011, the German health authorities incorrectly linked the deadly E. coli outbreak to cucumbers from Spanish greenhouses. The ensuing panic saw consumers across Europe shun fruit and vegetables. This caused EU farmers to lose millions of euro in revenue per week as produce rotted in their fields and warehouses.