A new twist on educational testing
Friday, March 25, 2016 - 09:00
in Psychology & Sociology
The two UC Santa Barbara students, Tiffini Gillespie and Ricquel Santos, stood in front of their classmates and pitched their idea for a slick new app. They'd identified a need, done their marketing research, surveyed potential customers and figured out how they would generate revenue. They were prepared and persuasive.