Study: Cultural variables play important role in perceptions of status, power
Thursday, April 16, 2020 - 13:00
in Psychology & Sociology
Are powerful individuals such as politicians necessarily viewed by others as having high status? And conversely, are high-status individuals such as tech moguls always seen as powerful? According to new research co-written by a University of Illinois at Urbana-Champaign expert in consumer behavior and global marketing, the answer depends on one's cultural orientation.