Presidential Candidates' Television Ads Most Negative In History

Friday, October 31, 2008 - 18:28 in Psychology & Sociology

The 2008 presidential campaign, as reflected in candidates' television spots, has been one of the most negative campaigns in history. A University of Missouri professor analyzed this year's candidates' television spots, including last night's 30-minute ad by Sen. Barack Obama, and found that only one other campaign matched this level of negativity.

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