Brain region necessary for making decisions about economic value identified
Wednesday, May 18, 2011 - 09:30
in Psychology & Sociology
Neuroeconomic research has conclusively identified a part of the brain that is necessary for making everyday decisions about value. Previous functional magnetic imaging studies, during which researchers use a powerful magnet to determine which parts of a subjects brain are most active while doing a task, have suggested that the ventromedial frontal cortex, or VMF, plays an evaluative role during decision making.