Do You Own Your Brand? Contrarian Law Professor Says Not So Much

Wednesday, August 10, 2011 - 20:20 in Psychology & Sociology

Because it is substantially easier, in a globally connected Internet world, to leverage someone else's names, likenesses and trademarks, American courts have expanded the legal rights regarded their uses. University at Buffalo Law School professor Mark Bartholomew is questioning whether these courts have gone too far.  read more

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