R. Duncan Luce dies at 87; UC Irvine mathematical psychologist
Friday, August 24, 2012 - 01:00
in Psychology & Sociology
R. Duncan Luce's work combined formal math models with psychological experiments to try to understand and predict human behavior, including how individuals and groups make decisions.R. Duncan Luce, a UC Irvine mathematical psychologist who received the National Medal of Science in 2005 for his pioneering scholarship in behavioral sciences, died Aug. 11 at his home in Irvine after a brief illness, the university announced. He was 87.