What defines 'cool'

Sunday, November 11, 2012 - 21:30 in Earth & Climate

Social scientists tackle the meaning of 'cool' and find it takes more of a feeling than a definition. It's one of those 'know it when you see it' things.Few things could be less cool than conducting a scientific study on what it means to be cool, but that didn't stop a group of researchers from facing the question down anyway.

Read the whole article on LA Times - Science

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