Responsibility requires a change of world view from companies
Wednesday, November 6, 2013 - 12:30
in Mathematics & Economics
Becoming a responsible actor and promoting sustainable development requires companies to adopt a new perspective on combining responsibility and strategy. One author states that market-oriented and image-centric corporate responsibility strategies cannot bring about sustainable development or the adoption of a responsible identity. In their place, he offers an awareness–sustainability approach that focuses on building a responsible corporate identity and operating on a sustainable basis.