How Decisions Ripple In Social Networks
Saturday, December 27, 2014 - 17:20
in Psychology & Sociology
How people behave in a social network is somewhat mysterious, in the same way we can predict a presidential election with unprecedented accuracy but we can't predict how one person among the six percent of America that chooses a president will vote. Decision-making often involves a confluence of opinions, decisions and behaviors of individuals influenced by their online networks, the same way they used to be shaped by their real-life networks. A recent project set out to apply some math to help find some answers. Ripple across social networks. Image credit: Laurel Papworth. Creative Commons read more