Silver lining effect study, 'I have some good news and some bad news,' in INFORMS journal

Communicating "I have some good news and some bad news" is better than combining messages into a single, bleak result when small gains and large losses occur together, according to a study in the current issue of Management Science, the flagship journal of the Institute for Operations Research and the Management Sciences (INFORMS®). "The Silver Lining Effect: Formal Analysis and Experiments

Read the whole article on Science Blog

More from Science Blog