Ballmer at CES: Microsoft Is Focused on Windows Mobility

Thursday, January 6, 2011 - 13:10 in Mathematics & Economics

LAS VEGAS--With every corner of its business facing strong competition in the past few years, Microsoft has been pushed (mostly by Google and Apple) to prove that it has the chops to survive in a world coming to rely less on Windows-based PCs and more on smart phones, touch-screen tablets and Internet-connected appliances for access to information and entertainment. On the eve of this year's Consumer Electronics Show (CES) here, Microsoft CEO Steve Ballmer used his annual keynote to sum up his company's strategy: "Whatever device you use, now or in the future, Windows will be there."More specifically, Microsoft will continue to focus on three key areas by delivering new ways of accessing entertainment through the Xbox, developing an improved mobile interface through the Windows Phone and making its Windows operating system available on all manner of new tablets and other mobile devices. [More] ...

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