Anthropomorphizing Animals Could Help Conservation Projects

Anthropomorphism is overlooked as a powerful tool for promoting low-profile species that are either endangered or require urgent attention, say the authors of a new paper. As has been noted in the past, it also helps to use cute animals. At present, anthropomorphism in conservation is limited to social, intelligent animals, such as chimpanzees, polar bears and dolphins but the authors say we shouldn't imply that other species are not worthy of conservation because they are not like humans in the 'right' ways. read more

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