Children trust 'clever' characters on television

Tuesday, May 3, 2016 - 07:10 in Psychology & Sociology

Children are more likely to learn from educational television programming if two things occur: (1) If the children believe the character on the program is knowledgeable, and (2) they are reminded to think about what they have seen on television for ideas of how to solve a problem. This is according to a new study by a group of researchers, including Rebekah Richert, psychology professor at the University of California, Riverside. The study is called, "U.S. Preschoolers' Trust of and Learning from Media Characters," and it was published in the Journal of Children and Media.

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